The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Best Use of A Social Network
Hollywood & Vines Agency: Mullen / Boston Client: Airbnb Category: Social Media / Best Use of A Social Network
Travel Your Tweet Interesting Agency: Ogilvy & Mather / London Client: Expedia Category: Social Media / Best Use of A Social Network
Dove positive change Agency: Ogilvy & Mather / Toronto + OgilvyOne Worldwide / Torono Client: Unilever Category: Social Media / Best Use of A Social Network
The Candidate Agency: Publicis Italy / Milan Client: Heineken Category: Social Media / Best Use of A Social Network
Honda "Snack Attack" Agency: RPA / Santa Monica Client: American Honda Motor Co., Inc Category: Social Media / Best Use of A Social Network
Every Second Matters Agency: UNION / Toronto Client: Interval House Category: Social Media / Best Use of A Social Network
Missing Person Pre-Rolls Agency: VML / Sydney Client: Australian Federal Police Category: Social Media / Best Use of A Social Network
Invisigram Agency: Y&R / Sao Paulo Client: Teto Category: Social Media / Best Use of A Social Network
Facebook Mayhem Agency: Leo Burnett / Chicago Client: Allstate Category: Social Media / Best Social Media Page by a Brand
Doc Pemberton Twitter Agency: Wieden+Kennedy / Portland Client: Coca-Cola Category: Social Media / Best Social Media Page by a Brand
Wheat Thins Flavor Protection Program Agency: AKQA / New York Client: Wheat Thins Category: Social Media / Branded Social Campaign
Unselfie Agency: BBDO Guerrero / Makati City Client: BBDO Guerrero Category: Social Media / Branded Social Campaign
Footify FM Agency: Clemenger BBDO / Melbourne Client: National Australia Bank Category: Social Media / Branded Social Campaign
Sweater Generator Agency: Droga5 / New York Client: Coke Zero Category: Social Media / Branded Social Campaign
Taco Bell Eat your Words Agency: Grip Limited / Toronto Client: Yum! Brands International Category: Social Media / Branded Social Campaign
Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Branded Social Campaign
Summer is Serious Agency: Wieden+Kennedy / Portland + Chelsea / New York City Client: Nike Category: Social Media / Branded Social Campaign
First Day Look Agency: Young & Rubicam / New York + VML / New York Client: JC Penney Category: Social Media / Branded Social Campaign

2014 Interactive Merit Award

Leo Burnett Colombia / Bogota

League Against Cancer - Bogota

Cancertweets

Social Media / Best Use of A Social Network

140675N

2014 Interactive Merit Award

Mullen / Boston

Airbnb

Hollywood & Vines

Social Media / Best Use of A Social Network

140852N

2014 Interactive Merit Award

Ogilvy & Mather / London

Expedia

Travel Your Tweet Interesting

Social Media / Best Use of A Social Network

140889N

2014 Interactive Merit Award

Ogilvy & Mather / Toronto + OgilvyOne Worldwide / Torono

Unilever

Dove positive change

Social Media / Best Use of A Social Network

140891N

2014 Interactive Merit Award

Publicis Italy / Milan

Heineken

The Candidate

Social Media / Best Use of A Social Network

141050N

2014 Interactive Merit Award

RPA / Santa Monica

American Honda Motor Co., Inc

Honda "Snack Attack"

Social Media / Best Use of A Social Network

141101N

2014 Interactive Merit Award

UNION / Toronto

Interval House

Every Second Matters

Social Media / Best Use of A Social Network

141227N

2014 Interactive Merit Award

VML / Sydney

Australian Federal Police

Missing Person Pre-Rolls

Social Media / Best Use of A Social Network

141242N

2014 Interactive Merit Award

Y&R / Sao Paulo

Teto

Invisigram

Social Media / Best Use of A Social Network

141304N

2014 Interactive Merit Award

Leo Burnett / Chicago

Allstate

Facebook Mayhem

Social Media / Best Social Media Page by a Brand

140654N

2014 Interactive Merit Award

Wieden+Kennedy / Portland

Coca-Cola

Doc Pemberton Twitter

Social Media / Best Social Media Page by a Brand

141276N

2014 Interactive Merit Award

AKQA / New York

Wheat Thins

Wheat Thins Flavor Protection Program

Social Media / Branded Social Campaign

140051N

2014 Interactive Merit Award

BBDO Guerrero / Makati City

BBDO Guerrero

Unselfie

Social Media / Branded Social Campaign

140135N

2014 Interactive Merit Award

Clemenger BBDO / Melbourne

National Australia Bank

Footify FM

Social Media / Branded Social Campaign

140214N

2014 Interactive Merit Award

Droga5 / New York

Coke Zero

Sweater Generator

Social Media / Branded Social Campaign

140382N

2014 Interactive Merit Award

Grip Limited / Toronto

Yum! Brands International

Taco Bell Eat your Words

Social Media / Branded Social Campaign

140494N

2014 Interactive Merit Award

Leo Burnett Colombia / Bogota

League Against Cancer - Bogota

Cancertweets

Social Media / Branded Social Campaign

140674N

2014 Interactive Merit Award

Wieden+Kennedy / Portland + Chelsea / New York City

Nike

Summer is Serious

Social Media / Branded Social Campaign

141277N

2014 Interactive Merit Award

Young & Rubicam / New York + VML / New York

JC Penney

First Day Look

Social Media / Branded Social Campaign

141298N

Follow Us